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The Government delegate participating in the campaign to promote tourism in Northeast Region of Murcia (09/12/2009)

Revitalization Plan has had a budget of 2.4 million euros, of which the Government of Spain has contributed 970,000 euros

The government delegate in the Region of Murcia, Rafael González Tovar, has participated in the conference tonight to promote Tourism Promotion Plan of the Northeast to the heads of major travel agencies, tourism offices, schools and tourism entrepreneurs sector in the Region of Murcia.

Tovar Gonzalez recalled that the Tourism Promotion Plan of the Northeast is the result of the agreement signed in June 2004 by the Ministry of Industry, Tourism and Trade, the Ministry of Tourism of the Autonomous Community, Commonwealth Travel Services of the Northeast in Abanilla representation, Fortuna, Jumilla and Yecla and Regional Employers' Federation of Hotel de Murcia (HOSTEMUR).

This plan had a budget of 2,160,000 euros financed jointly by the three governments and distributed over three installments between 2005 and 2007.

In addition, the Ministry of Industry, Tourism and Trade has additionally invested 249,865 euros last year for the promotion and marketing of this Plan.

Tovar Gonzalez stressed that the Plan is a good example of the tourism model that the Government of Spain is implementing.

"On one hand, explained the delegate-seeking the involvement of all the public and private initiative and on the other, respecting and enhancing the natural, architectural, agricultural, industrial, cultural and gastronomic delights of this wonderful area of our region ".

He also noted that the Government of Spain, tourism is a strategic sector of our economy going to play an important role in the new growth model is being promoted.

"In which" clarified "the emphasis is on knowledge-based growth, innovation, improved productivity and sustainability of the economy."

In this context, Gonzalez Tovar recalled Tourism Renewal Plan, launched by the Ministry of Industry, Tourism and Trade and is offering credit lines to the tourism industry worth over 1,000 million euros to undertake projects of renewal, reform and improvement of tourist facilities.

This project is framed by the Spanish Tourism Plan 2008-2012, which aims to ensure that in 2020 the Spanish tourist system is the most competitive and sustainable, designed to improve the level and attractiveness of tourism in our country and also , treat the consequences of the current.

Key actions implemented the Tourism Promotion Plan Northeast

Within the promotional campaign and marketing plan is just implement various tour packages at discount price breaks are offered by travel agencies in the region and are referred to as "Tierra del Vino" (and in Yecla Jumilla), "Spa at home" and "Health and Leisure" (Fortuna), "Historical Legacy" (Jumilla), "Art and Heritage" and "our ancestors" (Yecla), "From the desert to the forest" ( in Fortuna, Jumilla), "A river in the wilderness" (in Abanilla), "Decorate your life" (Yecla) and "Live first-person parties" in the four municipalities.

In addition, in three installments of the Plan is carried out, among others, the actions of lighting and adequacy of the monuments of the Heart of Jesus and Rock and the old Castle Abanilla, lighting and enhance the Palm of Salado, lighting and adequacy of the Ermita Santa Ana, also Abanilla.

In addition, construction of new rural houses and Peña La Zafra Garapacha Down in Fortuna, the Castillo de Jumilla conditioning and the adequacy and protection of paleontological sites of the Hoya de la Sima also in this town, and the enhancement of Monte Arabi, the museum projects of the replicas of the Greco of Yecla and improving access and signage for the excavation of Cerro del Castillo de Yecla.

Source: Delegación del Gobierno en Murcia

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UNE-EN ISO 9001:2000 - ER-0131/2006 Región de Murcia
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